MARKET INTELLIGENCE

Resources

Data-backed insights for investors and corporations that need to move fast.

Report

Personal Care

5/27/26

Sexual Health Report: Marketplace Growth, Retailer Share, and Product Category Insights

Explore the latest sexual health market trends, including Amazon 3P growth, retail share shifts, and changing demand across lubricants, diagnostics, sex toys, supplements, and condoms.

Report

Pet Care

5/21/26

April 2026 Pet Food Recap: Dog & Cat Food Retail Performance and Emerging Brands

Explore the latest dog and cat food retail trends in April 2026, including category growth, retailer performance, emerging brands, and trending products across Tractor Supply, Rural King, Amazon, Walmart, Chewy, and more.

Report

Beauty

5/20/26

April 2026 Beauty Recap: Categories, Brands & Product Trends

Explore the latest beauty retail trends across makeup, skincare, fragrance, and haircare in April 2026. This report breaks down category growth, prestige vs. mass performance, emerging brand momentum, and trending product launches across Sephora and Ulta.

Blog

AI & Software

5/19/26

Who’s Winning and Losing as Anthropic Scales?

YipitData Signals data across 1,300+ companies shows which software vendors Anthropic-heavy companies are adding — and dropping.

Report

Home Improvement

5/19/26

Cooler and Camping Chair Trends at Target, Walmart, and Amazon

Analyze cooler and camping chair retail trends across Target, Walmart, Amazon, and Costco, including category share shifts, brand performance, top-selling SKUs, and cooler size segment trends shaping the outdoor seasonal market.

Webinar

Home Improvement

5/18/26

Retailer Meeting Prep, Rebuilt: An Insights First Approach to Controlling the Narrative

YipitData analyzes Sephora's Spring Savings Event and Ulta's 21 Days of Beauty to reveal market share shifts, ecommerce vs. in-store behavior, category trends across makeup, skincare, fragrance, and hair care, and the top gaining brands and bestselling SKUs of the Spring 2026 promotional season.

Report

Beauty

5/14/26

Discounts, Demand & Discovery: Sephora & Ulta Spring 2026 Sale Recap

YipitData analyzes Sephora and Ulta’s Spring 2026 sales events to uncover shifts in beauty market share, ecommerce behavior, category trends, top gaining brands, and winning SKUs across makeup, skincare, fragrance, and hair care.

Blog

AI & Software

5/13/26

AI Early Adopter Series: How AI Is Reshaping Software Budgets in 2026

YipitData tracks 100 AI early adopters' real software spend. The finding: AI isn't replacing SaaS, but it is slowing it. See the data and interview takeaways.

Blog

AI & Software

5/13/26

Who’s Winning Compliance AI in 2026: Vanta or Drata?

YipitData Signals data across 1,300+ companies shows Vanta dominating mid-market compliance spend while Drata leads enterprise adoption and spend in 2026.

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