Join 650+ brands and investors outpacing the market with YipitData
FOR BRANDS AND RETAILERS
Make smarter decisions with data from 12M+ real shoppers
YipitData shows you what's selling, who's buying, and where you're winning or losing — helping you turn daily SKU-level signals into action.
From market-wide coverage to SKU-level detail
GRANULARITY
50x the panel size. Insights in minutes.
At 12M+ active panelists – 50x the size of the next largest panel – YipitData delivers fast, comprehensive analysis you can act on, from low-penetration brands to long-tail competitive reads.
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coverage
Data across 50,000+ retailers and brands.
Our proprietary and licensed data sources include card transactions, receipts, web-scraped data, app downloads, and more across 50,000 companies.
scale
Delivers where legacy panels fall short.
Our hybrid panel goes where aggregated data falls short: private label performance, retailer exclusives, SKU-level detail, demographic and geographic breakdowns, current ACV, and competitive dynamics.
The right data for every team, every question, every decision
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Market share
Know where you stand — with data at the daily level across brands, retailers, channels, and SKUs.
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Competitive intelligence
Track what your competitors are doing in near real time: pricing moves, share shifts, channel strategy, and promotional activity.
Shopper insights
Understand how your buyers behave — loyalty, frequency, cross-shopping, attachment, and share of wallet.
Investor-Grade data
Access the same retailer-calibrated data your largest shareholders use to track your performance.
AI INSIGHTS AGENT
The insight you need to make the right decisions in minutes
How it works:
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Use plain language to ask a question about a competitor, a company, or a market..svg)
Instantly get a customized analysis powered by our Proprietary Data Network — with sample size, collection methodology, coverage notes, and more..svg)
Turn the answer into a decision, with the context you need to defend it.
INDUSTRIES WE COVER
Coverage built for the categories legacy panels miss
YipitData’s panel succeeds where most panels break down: low-frequency purchases, restricted POS data, and omnichannel sales.
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Customer Stories
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