Trusted by 700+ of the world's leading investors, brands, and retailers
WHERE WE HELP
Answer your most pressing private-market questions: which deals are worth chasing, and which should you walk away from.
01
SOURCING
Identify emerging brands at the time it matters most
Spot the brands breaking out, including retailer exclusives that syndicated panels report as unidentifiable long-tail volume.
02
PRE-DILIGENCE
Be the smart money at your next meeting
Walk into meetings already knowing a brand’s market share, customer loyalty, and category position.
03
DEEP DILIGENCE
Validate or flag the deal with independent data
Independent transaction data shows you whether a brand’s growth is keeping pace with its category or quietly falling behind it.
04
PORTFOLIO MANAGEMENT
Create lasting portfolio value
Be the trusted advisor who understands market and product intelligence across your competitors.
YOUR SOURCE OF TRUTH
Categories where private capital is moving
Corporate and retail teams rely on YipitData to track share in industries where emerging brands are being built today.
Access to untracked channels: Track sales at Amazon, Costco, Home Depot, Lowe's, Sephora, Chewy, and more
SKU-level granularity: Break down sales by retailer, brand, and category, all the way down to the product level.
Unrestricted by retailer partnerships: Because we don't rely on retailer data deals, we can isolate a brand's sales at individual retailers.
Online and in-store receipt data: Comprehensive receipt coverage across channels, not just e-commerce.
Shopper loyalty and behavior: See where customers are sticking or switching, plus demographics and purchasing patterns.
Beauty
Personal Care
Pet Care
Food & Beverage
Household Products
VMS
And More
One source of truth for 700+ customers, investors and brands alike
YipitData runs on a Proprietary Data Network: owned-and-operated consumer panels plus 40+ always-on proprietary and licensed sources, calibrated to public earnings and updated continuously.
DIVERSE DATA SOURCES
The data behind the read
In-store receipts
eReceipts
Card transactions
Web-scraped product data
Amazon purchases
Engage with YipitData in the format that fits your process
DASHBOARDS
Interactive, self-serve dashboards to track a target’s market share, growth rate, and customer loyalty.
RESEARCH & ANALYSIS
In-depth reports on emerging beauty, personal care, and pet brands, with top-line and SKU-level analysis.
DATA FEEDS
Raw and processed feeds for teamsbuilding their own investment models.
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