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Data-backed insights for investors and corporations that need to move fast.

Report

Home Improvement

3/2/26

Small Appliances 2025 Performance and Competitive Landscape

Small Appliances 2025 Performance and Competitive Landscape. Small Appliances 2025 report analyzing retailer market share shifts, Amazon 1P and Costco performance, shopper purchase intensity, category mix rotation, top SKUs by GMV, and basket attachment trends across major U.S. retailers.

Report

Beauty

Retail

3/2/26

Holiday Kits in Beauty: Category, Retailer, and Brand Dynamics in Q4 2025

Holiday Kits in Beauty: Category, Retailer, and Brand Dynamics in Q4 2025. A data-driven look at Q4 2025 beauty holiday performance, including skincare growth, retailer GMV share shifts, and brand-level holiday kit contribution across Skincare, Hair, Makeup, and Fragrance.

Report

Home Improvement

2/26/26

From All-Purpose Cleaners to Fabric Softener: Where Cleaning Share Is Shifting in Home Improvement

From All-Purpose Cleaners to Fabric Softener: Where Cleaning Share Is Shifting in Home Improvement. A data-driven analysis of cleaning category performance across Home Depot and Lowe's, covering retailer share shifts, brand dynamics, shopper behavior, and growth trends across key cleaning segments.

Report

Apparel

Retail

2/24/26

Clothing and Footwear Performance Trends Across Tractor Supply and Rural King

An in-depth analysis of clothing and footwear performance across Tractor Supply and Rural King, covering P12M sales trends, subcategory pressure, brand share shifts, and shopper spend leakage to Walmart, Amazon, and other competitors.

Report

Apparel

2/23/26

Super Bowl Matchups and Their Impact on NFL Shop Apparel Demand

An in-depth analysis of NFL Shop apparel performance during the 14-day run-up to Super Bowl 2026, covering GMV trends, participating team impact, demand concentration, and units vs AOV dynamics across recent Super Bowl cycles.

Report

Home Improvement

2/23/26

January Home Improvement Recap: Performance Across Cleaning Chemicals, Minor Appliances, and Tools

January Home Improvement Recap: Performance Across Cleaning Chemicals, Minor Appliances, and Tools. Data-backed consumer insights and market analysis from

Report

Consumer Electronics

Retail

2/23/26

Amazon Winter Sale 2025: Tablet Share, Promotions, and Attachment Trends

Explore tablet market share shifts, promotional trends, and iPad accessory attachment behavior during Amazon’s 2025 Winter Sale. Download the full data driven report.

Report

Beauty

Retail

2/19/26

January Beauty Recap: Retailer Momentum and Category Shifts to Start 2026

January 2026 Beauty Monthly Recap analyzing U.S. omnichannel performance across makeup, skincare, fragrance, and haircare, including Sephora and Ulta sales growth, mass versus prestige trends, top brand rank gainers, subcategory shifts, and leading new product launches.

Webinar

APAC

E-commerce

2/19/26

Emerging Markets E-commerce 4Q Preview Webcast

Emerging Markets E-commerce 4Q Preview Webcast. Data-backed consumer insights and market analysis from YipitData's research team.

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