MARKET INTELLIGENCE

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Data-backed insights for investors and corporations that need to move fast.

Blog

AI & Software

AI & Software Private Investors

4/30/26

Is Granola the new leader in AI notetaking?

Granola is outpacing Fathom, Otter, and Fireflies.ai in mid-market AI notetaking — with 3x spend growth and near-zero churn. See what real B2B transaction data reveals.

Report

Home Improvement

4/27/26

Garden Hoses & Sprinkler Timers at Home Depot: Pricing Shifts, Brand Share, and Key Growth Trends

Explore the latest trends in garden hoses and sprinkler timers at Home Depot, including brand share shifts, pricing dynamics, and evolving shopper behavior shaping Lawn and Garden performance.

Report

Beauty

Retail

4/21/26

March 2026 Beauty Recap: Retail Performance, Emerging Brands & Category Trends

A data-driven look at March 2026 beauty trends, including category performance, retailer dynamics, and the brands gaining momentum across makeup, skincare, fragrance, and haircare.

Blog

AI & Software

AI & Software Private Investors

4/20/26

12 early breakout AI and software companies right now

YipitData's Signals panel tracks ~250,000 vendors to identify breakout AI and software companies. See which early-stage companies show the strongest spend and adoption growth in 2026.

Research article

Personal Care

Retail

4/15/26

Vitamins and Supplements Trends: Sports Nutrition Growth, Healthy Aging, and Retail Share Shifts

Retail share and category growth in vitamins and supplements are shifting across major U.S. retailers. This analysis explores trends across sports nutrition, healthy aging, and key supplement subcategories.

Report

Consumer Electronics

4/14/26

Laptop & Notebook Market Share Report: Walmart Gains, Apple Performance, and Pricing Trends

This report analyzes key trends in the laptops and notebooks market, including retailer share shifts, brand performance across channels, pricing dynamics, and cross-shopping behavior.

Report

Apparel

4/13/26

Footwear Market Trends: Running Growth, Brand Share Shifts, and Changing Consumer Spend

Explore the latest footwear market trends, including channel performance, retailer share shifts, category dynamics, and consumer behavior across leading brands and retailers.

Report

Pet Care

4/9/26

TikTok Shop Pet Supplies Report: Category Growth, Subcategory Trends, and Top Brand Performance

Pet Supplies is rapidly scaling on TikTok Shop, driven by strong demand across core subcategories and shifting brand dynamics. Explore how category growth, subcategory trends, and emerging leaders are shaping the competitive landscape.

Report

Home Improvement

4/9/26

French Door Refrigerator Market Share Trends: Brand Shifts Across Costco, Lowe’s and Home Depot

French door refrigerator market share is shifting across major retailers, with gains from GE, Frigidaire, and KitchenAid. Explore where share is moving and how brand performance is evolving across Lowe’s, Home Depot, Costco, and Best Buy.

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