MARKET INTELLIGENCE

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Data-backed insights for investors and corporations that need to move fast.

Research article

Home Improvement

Retail

8/18/22

Average order value rises amid inflation in home goods

Average order value rises amid inflation in home goods. Data-backed consumer insights and market analysis from YipitData's research team.

Blog

Consumer Goods

8/8/22

The Rise and Fall of Taco Bell’s Mexican Pizza

The Rise and Fall of Taco Bell's Mexican Pizza. Data-backed consumer insights and market analysis from YipitData's research team.

Research article

Home Improvement

Retail

7/20/22

Amazon ‘Home’ category sees largest boost in sales on Prime Day 2022

Prime Day is without a doubt one of ecommerce’s biggest sale events of the year. Over the course of two days, Prime members have access to significant discounts on many items across categories such as kitchen, decor, bath and bedding. While the ecommerce giant didn’t reveal total sales, our insights from this year’s Prime Day dive deep into brand share and categories that have seen significant growth or decline since last year.

Research article

Home Improvement

Retail

6/30/22

State of the Home Goods Industry

State of the Home Goods Industry. Data-backed consumer insights and market analysis from YipitData's research team.

Blog

Consumer Services

6/24/22

Is There Really Such a Thing as Free Lunch?

On Tuesday, May 17th, Grubhub ran a promotion promising customers in the New York City area a “free lunch”. While Grubhub managed to win over the lunch crowd for the day, was their promotional strategy really successful at creating a long lasting impact on consumer behavior?

Research article

Home Improvement

Retail

6/23/22

A Deep Dive into Amazon’s Home Goods Performance

A Deep Dive into Amazon's Home Goods Performance. Data-backed consumer insights and market analysis from YipitData's research team.

Research article

Home Improvement

Retail

6/3/22

State of the Pure Play Home Goods Industry

State of the Pure Play Home Goods Industry. Data-backed consumer insights and market analysis from YipitData's research team.

Blog

Consumer Goods

5/27/22

Taco Bell’s Customer Acquisition Tactics

Over the past couple years, Taco Bell has aggressively invested in their digital presence. In 2020, the brand launched its new “Taco Bell Rewards” loyalty program promising “all the perks” and allowing users to earn 250 points for every $25 spent in their app.

Blog

E-commerce

Home Improvement

5/24/22

Way Day 2022 - Wayfair’s YoY Performance

Way Day 2022 is Wayfair’s version of Amazon’s Prime Day. It’s the retailer’s biggest sale event of the year, and an opportunity for consumers to snag great deals on home furnishings, including kitchen appliances, outdoor furniture, and bathroom accessories.

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