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5/9/25
State of the Consumer Report [Week of May 9]

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report summary
State of the Consumer Report. Data-backed consumer insights and market analysis from YipitData's research team.
Timely insights on consumer behavior, pricing, and retail trends
This weekly snapshot highlights the most relevant signals shaping where and how consumers are spending—from e-commerce and inflation shifts to essential vs. discretionary demand.
What you'll get from this week's report:
- Cross-border e-commerce slowdown: Learn how tariff pressures are reshaping sales trends at Shein, Temu, and TikTok Shop.
- Retail timing shifts: Understand how Easter impacted YOY sales growth across value, beauty, and specialty retailers.
- Category-level pricing movements: See where inflation is accelerating, stabilizing, or being masked by product mix shifts.
- Essential vs. discretionary spending: Get a read on where consumers are pulling forward purchases—and where demand is softening.
- Electronics spotlight: Explore how premium tech purchases are driving temporary pricing spikes amid slow inventory turnover.
Access the latest insights on pricing trends, e-commerce shifts, and consumer behavior by filling out the form.