Beauty
10/2/25

Professional Hair Care Market Trends | 2024 – 2025

report summary

This report examines brand performance within the professional hair care market, focusing on how shoppers allocate spend across leading color and care houses. The analysis highlights shifts among top brands, shifts in category leadership, and differences in purchasing patterns across major distribution channels, including CosmoProf, SalonCentric, and Ulta

Download our latest report on Professional Hair Care to see how shopper spend and market share are shifting across CosmoProf, SalonCentric, and Ulta.

The professional hair care category is undergoing meaningful shifts as shoppers consolidate spend around leading brands, migrate between distributors, and connect purchases to salon services. This report examines how color and care leaders are performing, which brands are gaining or losing share, and how exclusivity across retailers is influencing shopper behavior.

What’s in the Report

  • Market share trends across leading professional color and care brands
  • Shopper migration between CosmoProf and SalonCentric
  • How salon services at Ulta drive brand purchases

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