November Beauty Recap: Shifting Momentum Across Makeup, Skincare, Fragrance and Haircare

Download our latest report to see how November beauty trends evolved across categories, with new brand movement and shifting shopper behavior at Sephora and Ulta.

November showed clear differences in beauty category performance, with prestige softness at Sephora contrasting with stronger momentum at Ulta and across all retailers. New product launches and early holiday activity continued to shift category mix and channel dynamics. This report breaks down how makeup, skincare, fragrance and haircare performed in November, highlighting growth trends, top brand rank gainers, and new products influencing shopper interest.

In this report, you’ll get:

• Category sales trends across makeup, skincare, fragrance and haircare
• Top brand rank gainers at Sephora and Ulta
• Notable new product launches driving shopper attention
• Mass and prestige growth patterns across retailers

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