Webinar

Haircare’s New Growth: A Fuller Look at Brands, Retailers, and Ingredients in 2026

Thursday, December 10, 2026
1:00 pm
ET

Haircare brands in 2026 have more ways to grow, from skin-inspired ingredients to TikTok Shop and categories beyond hair. Which opportunities fit your next product or channel decision?

Join YipitData for a 45-minute look at haircare performance across retailers, prestige versus mass, and growing categories and brands. We’ll examine trending ingredients and claims, tools and sets on TikTok Shop, and how hair brands are expanding into fragrance and bath and body. The session will connect those findings to product development, portfolio positioning, and broader wellness trends.

Kate Hofer
Kate Hofer
Senior Insights Associate
Micha Wise
Micha Wise
Senior Insights Associate

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Key Takeaways

What you'll learn

Which retailers, categories, and brands are driving haircare growth in 2026, with a closer look at TikTok Shop performance.

What trending ingredients and claims reveal about demand for skin-inspired haircare.

How hair brands are expanding into fragrance and bath and body, with a look at shopper behavior across categories.

Where hair meets wellness: supplements, topical treatments, scalp health, and more ways brands are responding to consumers.

SPEAKERS

Our speakers

Kate Hofer
Kate Hofer
Senior Insights Associate

Kate is a Senior Insights Associate at YipitData, where she partners with beauty clients to uncover data-driven insights that inform strategic decision-making. With a focus on skincare and haircare, she leverages data to bring fresh perspectives on performance, consumer behavior, and market trends, helping teams identify opportunities for growth.

Micha Wise
Micha Wise
Senior Insights Associate

Micha is a Senior Insights Associate at YipitData, where she partners with leading beauty brands to translate data into insights that guide performance, strategy, and growth. She brings over a decade of experience across leading data providers, with expertise in the beauty industry and consumer purchasing behavior.

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