Valentine’s Day 2026: Retail, Channel, and Category Insights Across Beauty and Home

Written By YipitData for Companies

Download our latest report for a data driven look at how retailer performance, channel dynamics, brand share shifts, and pricing trends shaped Beauty and Home during the Valentine’s Day lead in period.

Valentine’s Day 2026 highlights diverging Beauty performance across platforms, Fragrance brand share movement at Sephora, and meaningful shifts in Home channel mix, units, and retailer share. The report examines how spending and share evolved across key retailers and how weekly performance trended leading up to the holiday.

In this report, you’ll get:

  • Beauty performance across Macy’s, TikTok, and Amazon

  • Fragrance brand share shifts during the Valentine’s lead in at Sephora

  • Valentine’s Day Home spending, unit, and pricing dynamics

  • Weekly Home sales performance by channel

  • Retailer share movement within the Valentine’s Day Home category

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