Clothing and Footwear Performance Trends Across Tractor Supply and Rural King

Download our latest report for a data-driven look at clothing and footwear performance across Tractor Supply and Rural King.

Clothing and footwear sales across rural retail have shifted meaningfully over the past year. At Tractor Supply, apparel and boots remain below prior-year levels, while Rural King’s growth has moderated following earlier expansion.

This report provides a detailed view of category sales trends, subcategory pressure points, brand share dynamics, and shopper spend leakage, helping brands and retailers understand where performance is stabilizing, where it remains pressured, and how competitive dynamics are evolving.

In this report, you’ll get:

  • Tractor Supply clothing sales trends and YoY moderation

  • Boots and shoes contraction dynamics at Tractor Supply

  • Rural King clothing and footwear performance trends

  • Subcategory pressure and brand share shifts across apparel and footwear

  • Shopper spend leakage to Walmart, Amazon, and other retailers

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